Akbugday, BurakAkan, AydinPehlivan, SudeSadighzadeh, Reza2023-06-162023-06-162022978-1-6654-5432-2https://doi.org/10.1109/TIPTEKNO56568.2022.9960190https://hdl.handle.net/20.500.14365/1996Medical Technologies Congress (TIPTEKNO) -- OCT 31-NOV 02, 2022 -- Antalya, TURKEYThe sense of smell is one of the oldest senses of humankind and is able to provide valuable information from the mood of a person to purchase intention. In this study, five non-linear features; 3 Hjorth Parameters namely, activity, complexity, and mobility, Higuchi's Fractal Dimension, and Lempel-Ziv Complexity were used to differentiate EEG signals of participants with or without being subjected to olfactory stimuli using several machine learning methods. Experimental results were compared to our previous study where classification was performed using EEG sub-band powers. It was concluded that non-linear features were superior in differentiating olfactory stimuli, especially for frontal, temporal, and occipital channels.eninfo:eu-repo/semantics/closedAccesselectroencephalogram (EEG)neuromarketingolfactory stimulusmachine learningHiguchi fractal dimensionHjorth parametersLempel-Ziv complexityConference Object10.1109/TIPTEKNO56568.2022.99601902-s2.0-85144060778