Browsing by Author Jang, Jaewon
Showing results 1 to 1 of 1
| Issue Date | Title | Author(s) |
|---|---|---|
| 2019 | Consumer Responses to Multiple Celebrity Endorsement Advertising: A Self-Schema Matching Approach | Tuğrul, Tuğba ; Jang, Jaewon; Avci, Fatma Nur |