An Examination of the Validity of SUS-TAS in Cross-Cultures

Abstract

The purpose of this study is to validate the Sustainable Tourism Attitude Scale (SUS-TAS), which measures residents' attitudes toward sustainable tourism development. Using two data sets from Turkey and the Turkish Republic of Northern Cyprus, a confirmatory factor analysis was employed to assess psychometric properties of SUS-TAS. Although the original SUS-TAS items were reduced in number from 44 to 33, the revised scale demonstrated good psychometric properties. The data supported validity of the original seven SUS-TAS dimensions in two samples. Furthermore, the final version of SUS-TAS demonstrated adequate construct validity and good internal consistency. The findings of the study suggest that SUS-TAS can be used to assess resident attitudes toward sustainable tourism development in cross-cultural settings.