04.03. Public Relations and Advertising

OrgUnit's Researchers publications
(Dept/Workgroup Publication)

Results 1-20 of 56 (Search time: 0.012 seconds).

Issue DateTitleAuthor(s)
120192011-2013 Constitution-Making Process and Media Field in TurkeyAkın, Altuğ ; Yaman Akyar, Burcu 
22015Advertising Adaptations Between Globalization and Locality: Case of SnickersKaptan, Yesim 
32013An Analysis of Crime-Based Reality Tv Shows: the Case of Müge Anli Ile Tatli SertYaman, Burcu 
42018An Anthropomorphistic Approach To Measuring Civil Society Organization's Reputation: a Semantic Network AnalysisTurkel, Selin 
52021Assessing Service-Learning Approach: Semantic Meanings of Learning Outcomes and Student ExperiencesTürkel, Selin ; Uzunoğlu, Ebru ; Ünsal, Pınar Umul 
62019B2B content marketing for professional services: In-person versus digital contactsWang, Wei-Lin; Malthouse, Edward Carl; Calder, Bobby; Uzunoglu, Ebru 
72014Brand Communication Through Digital Influencers: Leveraging Blogger EngagementUzunoglu, Ebru ; Kip, Sema Misci 
82014Building Relationships Through Websites: a Content Analysis of Turkish Environmental Non-Profit Organizations' (npo) WebsitesUzunoglu, Ebru ; Kip, Sema Misci 
92021Changing Attitudes With an International Event: a Semantic Network Analysis of University Students' Attitudes Towards Refugee Children Through Dialogue WeekEvci, Serra 
102007Creating Value From the Customer Oriented Marketing Point of View: as a Model of Value Delivery SystemUzunoglu, Ebru 
112017Crime and Media: the World of ‘reality Show’ as a Moral Frame of ReferenceErol Isik, Nuran ; Yaman, Burcu 
122020Disenchantment With Market Society: Alternative Life ExperiencesAti̇k, Deniz ; Firat, A. Fuat; Ozgun, Aras ; Uzunoglu, Ebru 
132011E-işe Alım Sürecinde Kurumsal Web Sitelerinin Kullanımı ve Konu Üzerine Bir AraştırmaÖksüz, Burcu 
142022Effects of Traditional and Digital Experiential Marketing on Brand Loyalty: a Research on Sephora BrandÖztürk, Burcu; Kip, Sema 
152017Engaging Consumers Through Corporate Social Responsibility Messages on Social Media: an Experimental StudyUzunoglu, Ebru ; Turkel, Selin ; Akyar, Burcu Yaman 
162021Evaluation of Adolescents' Ethical Perceptions on Native Advertising in TurkeyKip, Sema Misci ; Aksoy, Zeynep 
172022Examining National Identity Building From a Network Analysis Perspective the Semantic Structure of Kemalist Journal UlkuAkan, Aysun ; Türkel, Selin ; Uzunoğlu, Ebru ; Erçifci, Aytunç 
182020Exploring Native Advertising in Turkey: Insights From Digital Immigrants and Digital NativesMisci Kip, Sema ; Umul Unsal, Pinar 
192024Exploring the Current State of Artificial Intelligence in Advertising Education: A Qualitative Analysis of Faculty Experiences and PerspectivesMisçi Kip, Sema ; Evci Uygur, Serra 
202025From Tactical To Strategic Sustainability Communication: a Qualitative Study on Corporations in TürkiyeAksoy, Zeynep ; Kip, Sema Misci