Browsing by Author Uzunoğlu, Ebru

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Issue DateTitleAuthor(s)
2021Assessing Service-Learning Approach: Semantic Meanings of Learning Outcomes and Student ExperiencesTürkel, Selin ; Uzunoğlu, Ebru ; Ünsal, Pınar Umul 
2019B2B content marketing for professional services: In-person versus digital contactsWang, Wei-Lin; Malthouse, Edward Carl; Calder, Bobby; Uzunoglu, Ebru 
2014Brand Communication Through Digital Influencers: Leveraging Blogger EngagementUzunoglu, Ebru ; Kip, Sema Misci 
2014Building Relationships Through Websites: a Content Analysis of Turkish Environmental Non-Profit Organizations' (npo) WebsitesUzunoglu, Ebru ; Kip, Sema Misci 
2007Creating Value From the Customer Oriented Marketing Point of View: as a Model of Value Delivery SystemUzunoglu, Ebru 
2019Customer Expectation on Call Center Representatives and Its Impact on Word of Mouth and Purchase IntentionÖzdilek, Meltem
2020Disenchantment With Market Society: Alternative Life ExperiencesAti̇k, Deniz ; Firat, A. Fuat; Ozgun, Aras ; Uzunoglu, Ebru 
2022The Effect of Fear Appeal Message With Self and Family Concerns on Attitude Toward AdvertisingGöküş, Büşra
2017Engaging Consumers Through Corporate Social Responsibility Messages on Social Media: an Experimental StudyUzunoglu, Ebru ; Turkel, Selin ; Akyar, Burcu Yaman 
2022Examining National Identity Building From a Network Analysis Perspective the Semantic Structure of Kemalist Journal UlkuAkan, Aysun ; Türkel, Selin ; Uzunoğlu, Ebru ; Erçifci, Aytunç 
2021Female Consumers' Sensory Expectations of Shopping Malls: a Semantic Network AnalysisTuvay, Tolga
2019Gender Differences in Communication Incompetencies Perceptions: a Semantic Network Analysis on Leader ManagersKaraman, Belce
2008Knowledge Management in the Field of Advertising: How Advertising and Media Agencies Manage Knowledge?Misci, Sema ; Uzunoglu, Ebru 
2008Kurumsal İtibar Riski Yönetimi: Halkla İlişkilerin RolüÖksüz, Burcu ; Uzunoğlu, Ebru 
2007Müşteri Odaklı Pazarlama Anlayışına Göre Değer Yaratma: Bir Model Olarak Değer İletim SistemiUzunoğlu, Ebru 
2015"nothing Will Ever Be the Same": the Borusan Case and the Socio-Cultural Dynamics of Crisis in Turkey: TurkeyUzunoğlu, Ebru ; Türkel S. 
2012Reflections of Organizational Culture on University Web Sites: a Comparative Study of Turkish State and Foundation UniversitiesUmul, Pınar 
2022Self-Organization Theory of Gentrification: Exploring Individual Branding Practices in the Emergence of Gastro-UrlaTaştan, İrem
2021Shared Meaning at the Intersection of Npo Reputation and Trust: a Personification PerspectiveTurkel, Selin ; Uzunoglu, Ebru ; Misci Kip, Sema 
2016A Strategic Approach To Csr Communication: Examining the Impact of Brand Familiarity on Consumer ResponsesTürkel, Selin ; Uzunoglu, Ebru ; Demirbağ Kaplan, Melike ; Vural, Beril Akinci
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