04.03. Public Relations and Advertising

OrgUnit's Researchers publications
(Dept/Workgroup Publication)

Results 21-40 of 48 (Search time: 0.043 seconds).

Issue DateTitleAuthor(s)
212008Knowledge Management in the Field of Advertising: How Advertising and Media Agencies Manage Knowledge?Misci, Sema ; Uzunoglu, Ebru 
222008Kurumsal İletişimde Çalışan Bloglarının Kullanımı ve EtkileriVural Akıncı, Z. Beril; Öksüz, Burcu 
232008Kurumsal İtibar Riski Yönetimi: Halkla İlişkilerin RolüÖksüz, Burcu ; Uzunoğlu, Ebru 
242016KÜLTÜRLERARASI İLETİŞİM EĞİTİMİNDE ÖĞRENCİLERİN KÜLTÜRLERARASI DUYARLILIK GELİŞİMİ ÖZ DEĞERLENDİRMELERİ ÜZERİNE BİR İNCELEMEAksoy, Zeynep 
252015Küresellik ve Yerellik Arasında Reklam Adaptasyonları: Snickers ÖrneğiKaptan, Yeşim 
262016Marking Differences, Consuming Identities: Race, Sexuality, Disease and Global Turkishness in the United Condoms of Benetton CampaignKaptan, Yesim 
272007Müşteri Odaklı Pazarlama Anlayışına Göre Değer Yaratma: Bir Model Olarak Değer İletim SistemiUzunoğlu, Ebru 
282020Native Advertising Credibility Perceptions and Ethical Attitudes: an Exploratory Study Among Adolescents in the United States, Turkey and IsraelZimand-Sheiner, Dorit; Ryan, Tanya; Kip, Sema Misci ; Lahav, Tamar
292014New Opportunities in Social Media for Ad-Restricted Alcohol Products: the Case of 'yeni Raki{dotless}'Uzuno?lu E.; Öksüz, Burcu 
302015"nothing Will Ever Be the Same": the Borusan Case and the Socio-Cultural Dynamics of Crisis in Turkey: TurkeyUzunoğlu, Ebru ; Türkel S. 
312018The Question of National Identity in Turkey: Reflections on Tv Series as Popular Cultural ProductsErçifci, Aytunç 
322012Reflections of Organizational Culture on University Web Sites: a Comparative Study of Turkish State and Foundation UniversitiesUmul, Pınar 
332017Reflections of Socio-Political Events on Political Advertising: a Semiotic Analysis of the June and November 2015 General ElectionsÇam, Cansu 
342016REKLAMCILIK ÇALIŞMALARINDA MEDYA ETNOGRAFİSİNİN ÖNEMİ: ÇOK ALANLI ETNOGRAFİLERKaptan, Yeşim 
152021The Role of Community-Based Health Practice on the Improvement of Healthcare Students' Communication, Empathy and Perception of the Elderly: a Qualitative Study at Izmir University of EconomicsAksoy, Zeynep ; Gokdemir, Ozden ; Şemin, Makbule İlgi 
162013Rtuk, Broadcasting, and the Middle East: Regulating the TransnationalKaptan, Yesim ; Karanfil, Y Gökçen 
172018See No Evil, Read No Evil': the Failing Role of Turkish Newspapers in Coverage of Turkey's 2016 Coup AttemptWay, Lyndon C. S. ; Karanfil, Y Gökçen ; Ercifci, Aytunc 
182021Shared Meaning at the Intersection of Npo Reputation and Trust: a Personification PerspectiveTurkel, Selin ; Uzunoglu, Ebru ; Misci Kip, Sema 
192016A Strategic Approach To Csr Communication: Examining the Impact of Brand Familiarity on Consumer ResponsesTürkel, Selin ; Uzunoglu, Ebru ; Demirbağ Kaplan, Melike ; Vural, Beril Akinci
202013Turkey, the Middle East and the Media Special SectionKaranfil, Y Gökçen ; Kaptan, Yesim