When the Diffusion of Innovation Is a Cultural Evolution
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Date
2013
Authors
Ati̇k, Deniz
Journal Title
Journal ISSN
Volume Title
Publisher
Taylor and Francis
Open Access Color
Green Open Access
No
OpenAIRE Downloads
OpenAIRE Views
Publicly Funded
No
BIP! Indicators
Impulse
Average
Influence
Top 10%
Popularity
Top 10%
Abstract
[No abstract available]
Description
Keywords
Consumer, Creation, Diffusion, Fashion, Innovation, Institutionalization, Interagency, Symbolic meaning
Fields of Science
Citation
WoS Q
N/A
Scopus Q
N/A
OpenCitations Citation Count
9
Source
Marketing Management: A Cultural Perspective
Volume
Issue
Start Page
378
End Page
391
PlumX Metrics
Citations
CrossRef : 2
Scopus : 5
Captures
Mendeley Readers : 747
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